Apparel solutions-Electricity, Gas, Water, and Waste Services-Manufacturing and Construction
Professional Uniforms and Apparel
Client Industry
Gas, electric, solar and refrigeration technology manufacturing
What we did
Uniforms
Apparel
Print
Nationwide brand consistency

Specialising in the design and manufacturing of water and heating products, this client sought BBM's help to develop 'fit-for-purpose' uniform and apparel wear for their 10,000+ staff Australia wide to provide a professional image regardless of their role.



The situation

This client is a market leader in the design and manufacturing of a wide range of water heating products that utilise gas, electric, solar, and refrigeration technologies. This leadership has made them the country’s largest high volume appliance manufacturer with 8 large independent factories in Australia, New Zealand, and China. Over 700 people are engaged directly in the Australian sites.

We are super happy with the working relations we have with the Buckner team. Things almost always run super smooth, and we work as a team to solve problems, meet deadlines and learn. Both me and my team feel very well looked after, heard and seen as clients.

Marketing Team



The challenges

Buckner Brand Management has been providing print management services to the client, delivering a wide range of print products; labels and promotional items, and apparel.  The range of uniforms and apparel that is required for a business that operates on a large scale comes with challenges of finding a wide product sizing range, consistency of quality and appearance but also functionality for job requirements such as safety, temperature suitable (for hot and cold environments) and durability.



The solution

We sourced and manufactured the required products both internally and offshore to ensure the best market price is achieved without compromising the quality of the product. The uniforms and apparel were delivered to approximately 10,000 staff members located around Australia. All these items have been developed to be ‘fit-for-purpose’ but also provide a professional image regardless of the role. Safety is a key value for this client, and which is why the apparel provided was suitable and had proven testing behind it to ensure employees would be safe when working on manufacturing sites, in office or in outdoor environments.

These items were catered for a wide range of cultures, genders, sizes, and roles, working closely with key stakeholders to ensure that BBM provided a range that meets the specific needs and quality standards whilst allowing for flexibility within the workplace. This range consisted of polo shirts (male and female), safety gear such as hi vis/jackets, business shirts for men and women, blouses, soft shell vests and jackets, pants, skirts, and chinos.

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